Understanding a target audience through developing key personas is pivotal to a digital campaign’s success. I love researching digital habits relating to a target audience and building content and placement to drive those users to products or services.

Growth is critical to adapting and anticipating change. Whether personal or professional, I believe wholeheartedly knowledge is only one course away. I am a student of life and approach my work and hobbies with curiosity.

Capturing beautiful content that can be successful on many digital platforms is pivotal to success. Consistency, timing, and encompassing a brand personality are essential for recognition.